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October 17, 2019 2 min read

CHOCHENG is a modern designer creating garments for a discerning clientele using sustainable fabrics hand crafted in Europe. We created the 100% Natural and Cruelty-Free makeup looks for the CHOCHENG SS20 Collection as their exclusive makeup brand backstage. 

The Designs

CHOCHENG's collection was inspired by the Jackie O era, with garments blending the tones and styling of the 60's with a modern twist. Using a colour palette from bold corals to warm neutrals, the runway flowed with luxe seaside styles that were effortlessly glamorous. 

CHOCHENG pays close attention to sustainable design, using 100% natural materials that are sourced and produced throughout Europe. All garments are hand sewn in London following traditional Savile Row tailoring techniques, ensuring the highest quality for their discerning clientele. 

"We are two of the very few 100% natural brands out there. I'd like to follow in their footsteps and become a certified vegan brand in the near future". - Cho Cho Cheng

The Makeup

Cruelty-Free and Vegan MUA Campbell Ritchie created the makeup looks for the CHOCHENG SS20 show. Drawing from the effortless radiance and lightweight makeup synonymous with summer holiday skin, Campbell created a feminine look highlighted with a nod to Sharon Tate's signature cut crease. Campbell used a combination of INIKA Phyto-Active Rosehip Oil Blend, Certified Organic BB Cream and Illuminators to achieve the healthy and dewy skin complexion. She enhanced the models features with peachy tones contrasted with natural brows and eyelashes.

Get the look

 

The Influencers

Joining us at the CHOCHENG show was the beautiful @charlottebridgeman and @kerifay wearing their favourite go to INIKA Products.



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