April 06, 2020 3 min read

If there’s something every woman has in common, it’s the feeling that there aren’t enough hours in the day. Whether you’re a working mum juggling the 9 to 5 with family life, a career woman jet setting from one meeting to the next, or are simply trying to make it from Saturday morning yoga to brunch on time, we’ve all been there.

For many of us, a busy schedule can make it difficult to take time for ourselves and can make even a simple makeup routine feel like an indulgence. Still, running short on time shouldn’t prevent you from looking your best. With a bit of practice, it’s totally possible to get a fresh, glowy makeup look in minutes, and with only a handful of makeup products. Read on for our ultimate 5 minute makeup routine and learn how to get ready in 5 minutes today.

1. Prep your skin for makeup

By now, it’s well known that a good skincare ritual is the first step in any makeup routine, so don’t skip this stage! Prepare your skin for makeup by massaging in a hydrating primer and allowing that to sink in before moving onto the next step. For normal to dry skin, our Certified Organic Pure Perfection Primer can help hydrate your skin while creating the perfect, smooth canvas for your natural makeup look.

On the other hand, our Certified Organic Matte Perfection Primer is the best primer for oily skin, and will give you a hit of hydration while maintaining an on-trend matte finish. Certified Organic Licorice and Rice extracts help maintain oil balance, while Certified Organic Willow Bark Extract can help calm redness and soothe irritation.

2. Conceal imperfections

Once you’ve built a flawless foundation, use a full coverage concealer to address any skincare concerns you may have, from dark under eye circles to blemishes or redness. Enriched with Certified Organic Shea Butter and Sunflower Seed and Sweet Almond Oil, our Full Coverage Concealer nourishes your skin as it conceals, and has a rich, creamy formula that’s easy to apply and build on.

For an airbrushed finish and extra layer of hydration, apply a hydrating BB cream like our Certified Organic BB Cream. With a silky-smooth texture and powerful Prickly Pear, Pomegranate, Avocado and Jojoba oils, this makeup multi-tasker not only makes your skin look more radiant - it also evens out skin tone and boosts collagen production levels.

3. Add colour

Now that you’ve got your base sorted, it’s time to add colour and create a rosy, healthy glow. Using clean fingertips, add a touch of our Certified Organic Lip & Cheek Cream to highlight your finest features. Multi-tasking products are the secret to any quick and easy makeup routine, and this richly pigmented cream is no different: Simply build up colour on your cheeks, eyelids, and lips until you’re happy with the intensity.

4. Frame your face

Perfectly groomed brows are an essential part of every natural makeup look and are the key to looking “done” without applying too many products. Round out your quick, minimal makeup routine by using a creamy brow pencil like our Certified Organic Brow Pencil to softly fill in your brows. Then, use a spoolie or brow wand to gently brush them upward with short, sweeping strokes and help define their shape.

Top Tip: Not sure which brow shape suits you best? Get the full lowdown on different brow shapes on our blog.

5. Turn up the volume

To finish your 5 minute makeup routine, apply a generous coating of your favourite vegan mascara. Our Long Lash Vegan Mascara is the best choice for anyone who wants to boost lash length, volume, and span without going over the top. Plus, with 100% natural ingredients including Carnauba Wax, Magnolia Bark Extract, and Vitamin E, it’s one of the best mascaras for sensitive eyes and will leave you with your healthiest lashes yet.

Get the look in less time with our 5 minute makeup routine

While a busy schedule is a fact of life for many modern women, it’s no reason to give up on an everyday makeup routine. Our easy, 5 minute makeup routine can help you look your best everyday, and still leave you plenty of time for family, work, and all the other important things in life.

Feeling inspired to refresh your daily makeup routine? Find more makeup advice on our natural makeup blog, or shop our organic beauty products online now.

Also in Natural Beauty Hub

How to pick the right moisturiser for your skin type
How to pick the right moisturiser for your skin type

July 07, 2021 4 min read

Picking a Moisturiser Blog Image 1 | Inika Organic

We’re here to help you take the guesswork out of choosing a moisturiser. Here’s everything you need to know about choosing the best moisturiser for you, to guarantee healthy and hydrated skin!

5 simple steps to soft and hydrated lips
5 simple steps to soft and hydrated lips

July 02, 2021 4 min read

Inika Smooth Lips Blog

We’ve pulled together 5 easy tips on how to hydrate dry lips and keep them soft all year round, including the best organic lip products to use and dry lip treatments you can easily do at home.

5 tips to make your beauty routine more sustainable
5 tips to make your beauty routine more sustainable

June 14, 2021 3 min read

Sustainable Beauty Routine

Making sustainable choices and going green with our beauty routine can feel overwhelming, so we round up 5 easily achievable tips to help you get started with your sustainable beauty routine.